New Product Winners: Saltwater and Clothing

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We conclude our coverage of this year’s ICAST with a look at category-winning products in the Saltwater and Clothing groups, including the Best in Show grand winner.

Saltwater Reel/Best in Show

PENN Fathom Electric
Pure Fishing, Inc.

The PENN Fathom Electric is a worlds’ first: The only reel with an integrated battery, providing anglers with incredible torque and power. With an easy-to-use LED display screen showing a true line counter, auto-stop functionality, and angler-friendly customizable settings, this reel will soon be regarded as the best electric reel on the market. Available in three sizes (30, 50, 80) with an array of accessories, the PENN Fathom Electric has an option for everybody.

Saltwater Rod

E-Rod Jigging & Bottom Rod w/Integrated Power Supply
Dominion Rods

Dominion E-Rod jigging & bottom rods combine the latest in jigging and battery technology to create an all-in-one fishing platform for micro electric reels. Using top of the line LifePO4 cells combined with our custom battery management system, we have created a safe and easy to use product that is capable of over 30,000 feet of line retrieval on one charge. There’s no more hassling with external wires, batteries or faulty plugs. Prices range from $750.00 to $1495.00 depending on the trim level.

Saltwater Soft Lure

PrawnstarZ
Z-Man Fishing Products

A versatile live shrimp clone, the 10X Tough ElaZtech Z-Man PrawnstarZ is balanced for authentic horizontal posture as bait freefalls and sits on bottom. Designed for shallow sight-casting, drifting/freelining/dragging or fishing under a popping cork. For unmatched action, the lively bait’s tail fan, antennae and legs pulse, quiver and “crawl.” Body segments propel undulating motion. Twelve vivid colors endorse the illusion, 3.5-inch, 3/8-ounce and 5-inch, 1/2-ounce sizes. Internal glass rattle included

Saltwater Hard Lure

FishLab BBZ Hard Mullet Swimbait
Okuma Fishing Tackle Corporation

Dive into saltwater action with the FishLab BBZ Hard Mullet Swimbait. Crafted to mimic real mullets, this lure is a magnet for redfin to snook and tarpon. With lifelike swimming action and durable construction, it promises thrilling battles on the water. Whether cast or trolled, the BBZ Hard Mullet excels in saltwater environments, enticing big predators with its realistic appearance. Elevate your angling experience and reel in trophy catches with this irresistible swimbait.

Electronics

Xpece ONE: Waterproof Fishing Drone
Xpece

Xpece Fishing Drone Technology is introducing Xpece ONE, a waterproof fishing drone that can fly in the air, float on water, and see underwater while navigating on the surface. Its HD camera sends live video to the waterproof remote control so that you can drop 8-pound baits up to a mile out.
The Xpece ONE is the first drone ever equipped with BiteSense which allows you to troll bait and automatically releases it when a fish bites. Xpece ONE retails for $2299 and ships this summer.

Cold Weather Technical Apparel for Men

Pro Dry Suit
Simms Fishing Products

Built with waterproof/breathable Gore-Tex Pro fabric, the Pro Dry Suit is the ultimate foul weather fortress. The jacket features an adjustable hood, water-resistant zippered chest and handwarmer pockets, and watertight cuffs. A center front zipper is reinforced with a storm flap provides maximum weather protection. Utilizing the same fabric, the bib features air mesh suspenders, a vast pocket array and includes thigh-high zippers for easy on/off.

Cold Weather Technical Apparel for Women

Armorloft Zip Hood
AFTCO

Meet Armorloft, your go-to when temperatures drop. Built with a hyper-grid fleece that locks in heat while encouraging airflow to keep anglers comfortable, especially when layering. Armorloft moves with you thanks to 4-way stretch, and a stain-resistant DWR coating ensures it stands the test of time.

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Warm Weather Technical Apparel for Women

W’s Latitude Hoody
Simms Fishing Products

Built with women’s-specific fit and a combination of woven Nylon/Spandex fabric for comfort, mobility, and durability, the Latitude Hoody also features knit fabric on the underarms and gaiter for breathability. Passive vents in the front and back allow next-level ventilation and thumb holes keep sleeves in place and offer additional back-of-hand sun protection. HeiQ Fresh and Stain away keep the garment fresh and clean and built-in UPF 50 provide anglers with all-day sun protection.

Warm Weather Technical Apparel for Men

Tough Sun Masked Hoodie
Grundéns

The toughest sun shirt on the water, UPF 50+ rated Tough Sun offers anglers breathable sun protection with increased snag resistance for extra longevity both on and off the water. Backed by a Lifetime Warranty.
• Ultra Abrasion & Snag Resistant Tough Sun Fabric Technology
• UPF 50+ Sun Protection
• Integrated Face Mask with Laser-Perforated Holes
• HeiQ Stain Away—Liquid & Stain Repelling Treatments
• HeiQ Smart Temp—Moisture Wicking, Quick-Drying, & Breathable
• HeiQ Pure—Odor Control
• Lifetime Warranty

Lifestyle Apparel for Men

Coastal Layer Hoodie
AFTCO

“Soft” is an understatement. Experience the comfort of Coastal Layer, the hoodie that stands out on its own and excels as a key component of your layering system. Made with lightweight, moisture-wicking fleece, it offers UPF 50 sun protection and advanced stain resistance, making it perfect for on and off the water.

Lifestyle Apparel for Women

UA Fish Pro Hybrid Woven
Under Armour

Introducing the Women’s UA Fish Pro Hybrid Woven, crafted for top-tier performance and style. This lightweight stretch-woven shirt offers enhanced mobility and UPF 50+ sun protection. It features a ventilated mesh collar for comfort and airflow during long days under the sun. Key elements include two hidden zip chest pockets, a snap closure, and a hidden sunglasses wipe. Side vents enhance comfort and mobility, making this functional, stylish shirt ideal for challenges on and off the water.

Footwear

UA Charged Shoreman Deck Boot
Under Armour

The UA Charged Shoreman Deck Boot is engineered for a best-in-class fit, modeled after UA’s athletic footwear. At under 15 ounces, it is the lightest deck boot on the market, ensuring superior performance without sacrificing comfort or durability. IT Features include a flexible upper with integrated heel pods for a secure fit, an ASTM-rated, non-marking, slip-resistant rubber outsole for superior grip, responsive Charged Cushioning, and ultimate waterproofing with a dual-layer moisture barrier.

 

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